Case study

Carney/Cuddy/Yap 2010 reported that ‘high-power’ poses raised testosterone, lowered cortisol, and improved risk-task performance. Published in Psychological Science, popularized via Cuddy’s 70M-view TED talk and the book Presence. Ranehill et al. 2015 failed to replicate; Carney publicly disavowed the work in 2016. Within the field the original is treated as a canonical replication-crisis case; in popular culture the meme keeps spreading, because the corrective signal has worse curation fitness than the original. Made-to-meme + meme-survived-the-correction is the chapter’s prototype case.

Connections

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